Customer Verticals

Public Sector

With Microsoft Dynamics CRM, government agencies are empowered to serve citizens and constituents holistically via 360 view of customer. Our public sector solution plays a key role in helping to build an e-Government that achieves the objectives of efficient operation, lean government and engaging customer experience via multiple touch points or feedback channels. For examples, in our Grants Management solution, the application to grant approval processes are streamlined with complete applicant and case history, so that help will reach the needy in a targeted and timely manner. In our Electronic Tax Incentive solution, businesses are engaged via a portal and tax incentives applications are processed efficiently by officers in the backend using our solution. This is in line with the Singapore Government’s Smart Nation initiative which aims to improve service delivery that is citizen-centric with the end goal of enhancing the quality of life for citizens via the use of technology.

Retail and Hospitality

In retail industry, branding, marketing, pro-active/responsive customer service are key ingredients for attaining customer satisfaction and loyalty. In hospitality industry, seamless customer journeys and experiences resulting in good lasting impressions will go a long way and ensure returning guests, therefore recurring revenue. Our customers in these industries are leveraging on the application that we implemented to help them service their customer better and therefore reaping the benefits arising from improved service levels and increased customer loyalty.

Sales and Distribution

The challenges in sales and distribution companies are transparency and continuity in sales opportunity management activities from prospecting to securing a deal. Another challenge is sales goal setting and monitoring. We help our customers in this industry by implementing an application that empower their sales personnel and their management to input and view sales opportunity pipeline, sales activities and goals/achievements all in one place. The outcome is no opportunity will be missed and any new salesperson can immediately follow up on an opportunity assigned to him/her as all the information is available in the application.

Education

The complete life cycle from enrolment as students to alumni can be managed in our application which includes outreach to future students, engagement, student enrolment, student services such as advisory, career counselling, feedback, application of student loans/grants and announcements of events such as open house, corporate campus recruitment stints and graduation ceremony. The application can even be used for course works in a training lab environment for students. We have implemented such applications at universities and polytechnics which integrate with multiple systems such as student information, financial and contact centre systems to render seamless and responsive student and alumni services.

Electronics

The electronics industry, in particular the consumer electronics sector, capitalises on our application to manage warranty and repair operations at their service centres. The application helps their service centres to verify warranty status and open a service ticket to track the progress of the repair operation, including any part being replaced. Combining contact information of the customer and his/her case history, the service centres are empowered to serve its customer more effectively and holistically which will help to improve customer satisfaction and loyalty. The data collected about defects/faults is valuable in that analysis can be done to identify common or frequent defects or faults which help to identify root cause therefore corrective actions can be taken promptly.